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Also stay away from things that are politically or religiously sensitive. You don’t want anything that’s inappropriate or not safe for work. For example, if your name is Paul, you probably can’t get However, you probably can get because, let’s face it, it’s your business and no one else is using that domain.Īnother important step is to keep your address appropriate. The other benefit of using your own domain is that it opens up email address options. People tend to interpret business domains as more legitimate than those using general Gmail or Yahoo domains. One is that it looks professional and credible. Utilize your web domainĪre you using your email for professional purposes? If so, consider using your domain as the domain part of your email address. Additionally, don’t use a combination of letters that creates an awkward phrasing that you may feel uncomfortable sharing verbally. Also, don’t use numbers that convey sensitive information like your date of birth or address. Try to avoid using too many numbers, symbols, or periods. However, if you’re using a popular domain like Gmail, it’s likely that your name is already taken. In an ideal world, it would be your name. You want an email address that you can quickly and easily share with others. Below are a few tips to choose the right email address for your business. It conveys your identity to buyers and gives you an image of professionalism and credibility. How to create a strong email addressīelieve it or not, your email address sends a message to your customers. However, as of 2014, gmail addresses also now recognize international and latin symbols in their email address syntax. For example, Google does not allow the following characters:Ĭonsidering Google’s Gmail service is one of the biggest email service providers in the world, not just for personal addresses but also businesses, it’s wise to stay away from special characters altogether. You can use special characters with some email servers, but not all. Generally, the local part of your email should include only basic text language as well as numbers. Can you use special characters in an email address? The domain part is the part that comes after the symbol. For example, it’s the part you choose, like your name or a series of letters and numbers that represent you. The local part is the part before the symbol. Email addresses have two specific parts: the local part and the domain part. Uppercase or lowercase letters may not affect an email address, but there are other aspects that will. For example, on most websites and apps the password “PassWord” would not be treated the same as “pAsSwoRD.” The combination of lowercase and uppercase letters actually improves the strength of passwords, where it has no impact on email addresses. Passwords are a great example of case sensitivity with lowercase and uppercase letters. What is case sensitivity?Ĭase sensitivity is a technical term that focuses on capitalization and whether capital letters and lower case letters are treated the same by email servers. This is everything you need to know to find the right email for your business and to be effective at email marketing. Your email is an extension of you and represents your business.īelow is a comprehensive guide on email addresses - the good, the bad, and the ugly. There are some best practices to consider when choosing your email address, especially if you are using email to market a product or service. However, that doesn’t mean that just any unique address for email is a good one.